Guangzhou's Lingnan Flower Market: a multitude of New Year flowers on the market

With over half a month until the Spring Festival, the Lingnan Flower Market in Liwan District, Guangzhou, a major national wholesale and retail flower market, has already entered its New Year flower sales season. Each year, new varieties of Chinese New Year flowers are often one of the highlights. Although the number of new products appearing in the Lingnan Flower Market this year is not large, there is still novelty to be found.

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Yunnan Xin'an Agricultural Science & Technology Co., Ltd., a flower company that has been cultivating wintergreen for many years, attempted to research and develop a new variety called "Hongyun Zhu" last year, which officially hit the market during this year's New Year flower sales season. "Hongyun Zhu" has fruits similar to wintergreen but is distinct from it, with larger, emerald green leaves and red fruits that have finer black spots at the tips, resembling small red beads.

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Similarly bearing red fruits, "Mantanghong" and "Huangjin Wanliang" are common varieties of Chinese New Year flowers in previous years. To enhance the overall aesthetics of the Chinese New Year flowers, Jingspace Garden from Qingyuan, Yingde, has transformed "Mantanghong" and "Huangjin Wanliang" into potted miniatures, incorporating Yingde's specialty—Yingde stone—as well as decorative pieces such as birds and deer.

Quan Zhenjuan, who has been in the flower business for over 30 years and is the person in charge of Guangzhou Li Da Long Flower Co., Ltd., stands out each year with her imported flower varieties in the Lingnan Flower Market. Her shop is filled with flowers from around the world, including peony chrysanthemums from Malaysia, large swallow flowers from Kenya, red willows from Iran, king proteas from South Africa, and hydrangeas from the Netherlands, all known for their beautiful shapes and bright colors.

According to Quan, although this year's orders came in later than usual, imported flowers still hold their competitive edge. "Imported flowers offer a diverse range and are popular among New Year flower enthusiasts. Recently, the order volume has been increasing, with some coming from the Hong Kong, Macao, and Taiwan regions."

Regarding the market for Chinese New Year flowers, Quan says she is still in a wait-and-see mode but remains optimistic, "After all, the Chinese New Year comes once a year, and I believe customers are willing to buy New Year flowers for the holiday." Currently, Quan is preparing to launch the Dutch golden dewdrops, which were popular among customers in previous years and expects them to arrive next week.

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Ms. Huang, who has been doing business in the Lingnan Flower Market for over 10 years, mainly deals in direct sales of phalaenopsis orchids from her own flower base. In the past, her shop was located inside the market. To expand her customers, she proactively rented a shop at the market entrance, "hoping to attract more customers at this location." Ms. Huang, who is busy wrapping flowers for customers in her shop, revealed that next week she plans to introduce the popular "Apple Red" phalaenopsis orchids, offering customers a variety of choices.

"Given the relatively conservative market for New Year flowers, flower merchants are facing challenges. However, most merchants are still actively preparing for Chinese New Year flower sales next week," observed He Yong. This year, merchants at the Lingnan Flower Market have received numerous orders from the Hong Kong, Macao, and Taiwan regions, with the market for Chinese New Year flowers in these areas being more optimistic than in previous years.

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Source: Lingnan On the Cloud

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