The 5-day 21st China (Shenzhen) International Cultural Industries Fair (ICIF) kicked off in Guangdong province, China's economic powerhouse, on May 22. Recognized as one of China's most influential cultural expos, ICIF 2025 features 305 overseas exhibitors from more than 65 countries and regions, including prominent international names such as the Frankfurt Book Fair.
China's globally watched brand, trendy toy giant Pop Mart, brought its stylish Labubu dolls to the expo, which has sparked a worldwide craze. Just follow our reporter to explore ICIF's art toy universe!
Reporter | Li Muzi
Videographer | Liang Zijian
Video Editor | Liang Zijian
Poster | Cai Junru
Editor | Hu Nan, James, Shen He
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Hu Jinjun: Guangdong’s Lifelong Learning Public Service System Focuses on Six Key Initiatives
Dujiangyan: Far More Than a Hydraulic Wonder
Fast & easy: Guide to overseas buyer badge application for Canton Fair!
Celebrating 25 years: Bristol Lord Mayor's visit strengthens ties with Guangzhou
Announcement on the Global Open Recruitment for the Director (Legal Representative) of the Sanya Tourism Board
Caribbean, Pacific envoys explore cultural ties, cooperation potential in Guangdong's Chaozhou
(Video) Two Sessions 2026 | Foreign voices on 15th Five-Year Plan's key words
(Video) Two Sessions 2026 | Lei Jun: Leveraging HK's unique advantages to achieve breakthroughs in I&T